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No, not even the "Unlawful Internet Gaming Enforcement Act of 2006" can hinder the drive for innovation that gaming software developers have and online players' enthusiasm for playing on Pureplay. There are a number of reasons why this poker site is in the poker arena's spotlight today; not only that they have a good poker platform, they happen to have a lot of playing advantage.
Primary reason for it is that Pureplay has gotten around the abovementioned prohibiting law. Pureplay enables its online gamers to play poker for a meager cost and win great cash prices. A player only has to pay $20 a month; he can now compete in about 1,500 tournaments up to a total prize of $150,000. The subscription-based business model Pureplay applied dodges the legal definition of gambling since the amount that winners win is not related to their stake. No wonder why Pureplay is the largest play-for-cash site in the United States, with about 2 million signed-up players.
Nobody seemed to mention about credibility here, as if it's not a glossary term applicable to poker. Needless to say, Pureplay has gained more credence when it bagged eGaming Review's Innovation of the Year Award for 2008. Pureplay was awarded for its innovation of a poker business model that is risk-free from any legal issues and maximizes the potential of online poker.
Jason Kellerman, Pureplay's CEO, when asked about possible legal run-ins of its subscription-based poker game, expressed that during the model's development days, Pureplay hired competent gaming attorneys to make sure that it would be tightly protected against legal flaws. The company simply structured the model in a non-gambling poker platform format. To note: It is safest of safe.
Pureplay is a long-time client of CyberArts, a major gaming software and gambling software development company. CyberArts is also popular for promoting the concept of advergaming.
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